SECTION I

Where in the world is globalization leading us?

    Perception

• How perception controls behavior

• Failure to understand an opponent’s perspective

• How we form judgments of others and self

• Misinterpretation of communication

• Learning to look at “other side of the picture"

• Famous global marketing mistakes

Personality Characteristics of “Global Smarts”

• Observation skills

• Intuition

• Open mind

• Empathy skills

• ‘Assertive’ not ‘Aggressive’ style`

• Emotional Intelligence, etc.

Dimensions of Culture I (Macro)  

• Values for beliefs

• Religion

• Patterns of thinking

• Time and Space orientation

• History and traditions

• Norms, etc.

Dimensions of Culture II (Micro) - Factors to consider within a culture of a person

• Education and Exposure

• Communication Style

• Foreign travel

• Socio economic level

• Personal attributes

• etc.

International Business Etiquette

• European business etiquette

• Japanese business etiquette

• Korean business etiquette

• Business etiquette in the Arab World

• Business etiquette in United States

• etc.

SECTION II

Multicultural Management and Negotiations  

• ‘Cross Cultural’ Communication Strategies

• Differentiating ‘interests’ from ‘positions’

• Negotiating in a Cross Cultural environment

• Establishing ‘Neutral ground’, etc.

• Identifying norms/perception of the other side

• Differentiating ‘interests’ from ‘positions’

• Developing win / win strategies

• Establishing ‘Neutral ground’, etc.

• Resolving conflict in a multicultural environment

“Customer service” in a multicultural environment  

• Developing a ‘Global vision’

• Managing people from diversified cultures

• Discovering “Motivational fuses” of your team members

• Developing ‘Group Harmony’

• etc.

• Internal vs. External Motivation

• Various theories on motivation

• Laws of “Universal Motivation”

• Eliminating “Hidden De-motivators”

• Motivating self before motivating others

• etc.

Other topics include, web marketing in a cross-cultural environment and monitoring
your cultural presence in cyberspace.

The Workshop includes Thought Provoking self-assessments, short quizzes, group activities,
 mind openers, role-plays etc. at various levels

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